Frequently Asked Questions
How much is a Radio Advertising Center?
It depends on what market you’re in. Click here for details.
Can we try it free to see if it will be a good investment?
We will create your Radio Advertising Center and you can try it free for 60-days. If you don’t generate new advertisers or you don’t think it’s worth the investment for any reason, you can simply walk away and we won’t charge you a dime. No questions asked.
Is it market exclusive?
Are there are any hidden costs?
Nope. No setup costs, no hidden fees and you can walk away any time.
Is this for our station or our cluster?
Whichever you’d like. Our prices are based on market exclusivity. So, you might as well include all your stations.
Is this for big groups or little guys?
Positively both. Clusters love it because they have a central gateway for their entire sales effort. Big markets love it because they are able to generate so many new business leads. Little guys love it because they treat their Radio Advertising Center like a valuable employee/service that they could never afford otherwise.
Can’t we do this in-house or with a local web guy?
Sure. “You can also hire a plumber to pull your tooth…but that don’t make it a good idea.” Building and managing web platforms and email marketing for radio sales departments is what we do. It is the perfect alternative to expensive graphic design work, cheesy templates, and confusing content management systems. Why would you try having a local web geek, sales assistant or IT guy build and manage something that is going to interact with more advertisers every day than all your sellers combined? Don’t trust that type of power with anyone but a specialist.
We have programming sites, why do I need this?
As you know, radio serves two clientele—listeners and businesses. Your Radio Advertising Center targets businesses. Your programming sites targets listeners. Advertisers don’t want to wade through individual station programming sites. They want straight-forward, helpful information about all your stations, so they can choose the best one(s) and contact you to meet with a sales rep. Your Radio Advertising Center is “designed to sell.”
Can’t we just keep prospecting like we’ve been doing?
Sure. And you can keep getting what you’ve been getting. It’s time to get out of the 90′s mentality of only prospecting and interacting with clients the way we learned long ago. This is the new school of radio sales.
Do you help us maximize our Radio Advertising Center?
Of course. Think we’d leave you hanging? Call us anytime or utilize our 24/7 VIP Support Center.
Who are you people?
Gregg Murray is the brain behind the Radio Advertising Center.
Do you do all the work? What about updates?
We’ve got your back. Just get us your stuff at the beginning (we’ve got a list of what we need) and you’re good to go. When you need to switch out a media kit or change a logo in the future. No big deal. Just let us know what you need and we’ll hook you up. No charge!