iRadioSales ~ Radio Sales Blog — Winner ~ Best Radio Website in America

Google Launches Real-Time Search

December 11, 2009

Before you head out of the office in the morning, you can be seen as a real radio sales and marketing pro if you print out an article for each of your clients and prospects that you plan on seeing that day. Now with Google’s real-time search, you can find fresh news and information to [...]

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Arbitron ~ 236 Million Plus Listen To Radio Every Week

December 8, 2009

According to a new report that will be released next week from Arbitron, over 236 million people age 12 and older listen to radio in a typical week. That’s 92.5% of people 12+. The report also indicates that radio does well reaching educated adults. 95% of college graduates 25-54 tune into radio over the course [...]

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Radio Business Report Features iRadioSales as a New Year Oportunity

November 23, 2009

In the November 23rd edition of the Radio & Television Business Report (RBR.com ~ TVBR.com), Chuck Francis, VP of New Media Strategies – Remerge, focused on “Ideas The Work” in his column, “A New Year Brings New Opportunities For Radio.” Among many of his helpful ideas for Radio in 2010, he gave props to the [...]

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Radio Sales & Advertising Promotion Ideas | January 2010

November 19, 2009

Trying to come up with some client or station promotion ideas to kick start your Q1 radio sales? Here are some thought starters for January, 2010. January will be Book Blitz Month, Financial Wellness Month, Clean Up Your Computer Month, Get Organized Month, Glaucoma Awareness Month, Mentoring Month, Self‐Defense Awareness Month, Poverty Awareness In America [...]

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New iPod Nano has FM Radio

September 9, 2009

Apple announced today that it’s releasing its first iPod with an FM receiver. The new 8 and 16 GB iPod Nano will also include a video camera, microphone, speaker, and one-touch uploading to YouTube. According to the Apple press release… “iPod nano now has a built-in FM radio with live pause and iTunes Tagging. Live [...]

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How Deep Are Marketing Budget Cuts?

September 1, 2009

According to a survey by the National Advertisers Association (ANA), the pressure of marketing budget cuts may be lessening. And that can only help radio sales and advertising. Marketers knew an economic downturn would mean tightened budgets and more accountability for each dollar, but they may have underestimated the squeeze. When the Association of National [...]

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Free Radio Sales Email Marketing System

August 31, 2009

Remember: Wednesday, September 2nd is the final day to get into the twice-a-year Teaching Sells program. The power of professional email marketing. Available free for radio groups on a market exclusive basis. Have you ever wished you had a way to stay-in-touch with every one of your advertisers month-after-month without doing a thing? That almost [...]

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Add to Your Radio Sales Income

August 24, 2009

In the past six-months I’ve received at least 25 emails and phone calls from managers and AE’s looking for advice on how to pad their income. If you’ve been wondering the same thing, I wanted to recommend Teaching Sells to you. I’ve never shared anyone else’s service before, but Teaching Sells is the one I’ve [...]

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Time Names Sirius/XM Among Biggest Tech Failures

June 5, 2009

Sirius XM satellite radio was supposed to be one of the most successful consumer electronics devices of all time. A subscriber would be able to listen to more than 100 stations coast-to-coast in either a moving vehicle, or using a portable version of the device. Initially, the service planned to run no commercials. One of [...]

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